Back in February, we advised you about how Spotify used to be on the quest for any person to head up product construction of some sort of tool. Initially, we speculated that the tool in query can be some sort of sensible speaker to compete towards the Amazon Echo and the Google Home.
It turns out that we could have been part proper. Today, by means of Android Central, we realized that customers on Reddit posted screenshots of commercials that gave the impression of their Spotify apps selling what seems to be some sort of tool that connects you to Spotify for your car. Check out the picture beneath.
It’s transparent that the hockey puck-like tool is going within the car and the 2 buttons on the facet level to the tool enjoying track. But is the unit itself enjoying the track like an in-car sensible speaker, or is it linked wirelessly to the car stereo? It seems from the commercials that the unit has voice keep watch over functions, however will it’s Google Assistant- and Alexa-connected, or does Spotify have one thing else deliberate?
Right now, we don’t have a lot to pass on. However, a thrilling bit of data is that pricing gave the impression in some of the commercials. The commercials counsel that pricing for the unit will likely be integrated along with your per thirty days subscription to Spotify, albeit with a little of a worth build up. It may well be – and we’re closely speculating right here – that Spotify will introduce a brand new plan that comes with the hire of one of those car devices, type of like how ISP’s will come with the leasing of a router along with your web plan.
If that is true or a minimum of type of right kind, it might be an important differentiator for Spotify from its opponents like Pandora and Apple Music. The streaming track fashion is just about the similar throughout all aggressive manufacturers now, so if Spotify has one thing that most effective it provides, that may be an enormous boon to its subscriber numbers.
We’ll have to wait till April 24 to see if any of those theories dangle water.
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